System feedback is a vital part of any good user experience. When you select, drag, swipe or enter something, you generally expect to see some kind of response. If you don’t, you’re left wondering whether your action had any effect. But while any feedback is usually better than none, many systems simply report action from “the developer’s point of view”—and that’s not always helpful or even meaningful to users. In cases like this, it may be more helpful to offer feedback that tells users just [...]

 

By now, your business probably has a Facebook page. Why? Hopefully not just because “everyone else is doing it.” Used well, a Facebook page represents a great opportunity for businesses, yet it’s an opportunity that many seem to miss. Countless companies set up a Facebook page and then appear to forget about it, perhaps lacking the resources to maintain it. Others post only ‘one-way’ promotional messages about their business, inviting little or no interaction, which is really missing the point of social networks. Remember, You’re [...]

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