How many times have you arrived on a page via search results, only to hit the Back button within seconds? Probably hundreds, or even thousands. You took one look at the page and could quickly tell it wasn’t what you wanted. Hopefully the important pages of your website are attracting highly qualified visitors who find value in your content, because those pages are well-optimized for the right SEO keywords. But that’s just the beginning, because you almost certainly want those visitors to do something after [...]
By now, hopefully your business is developing a great mobile user experience for your website visitors. By 2015, it’s expected that more web content will be accessed on mobile devices than on desktop computers. So if you’re not already catering for mobile, don’t wait another minute. The recent rapid growth in mobile web usage has already surpassed the expectations of many, so it’s entirely possible that your audience will be mostly browsing, researching, and purchasing on mobile devices even earlier than 2015. So, how’s your [...]
